Every Christmas in July, we start to notice patterns. Sure, there are always a few products that sell out almost immediately, but it's also fun to see which pieces people keep coming back to, clicking on, searching for, and dreaming about.
In fact, several of the products on this list have already sold out! If one of your favorites is no longer available, be sure to join the waitlist. Not only will you'll be among the first to know if it returns, but it also lets our buyers know which pieces you'd love to see make a comeback.
This year's most-viewed products weren't all flashy or over-the-top. Instead, they shared something in common... they're timeless pieces that work year after year and can be styled in countless ways.
Whether you're already planning for Christmas or simply love seeing decorating trends unfold, here are the five products that had everyone talking during Christmas in July.
#1 Wooden Display Stands
Simple wooden display stands may not sound exciting at first, but they're one of those decorating staples you'll find yourself reaching for all season long.
Our Wooden Card and Dish Display Stand perfect for displaying holiday recipe books in the kitchen, showcasing family Christmas cards, holding framed winter artwork, or layering into shelves and mantels for added height.
Sometimes it's the most versatile pieces (not the flashiest) that become the hardest working décor in your home.
#2 Simple Trees
Bottle brush trees have been popular for years, but this our Tree with Burlap Base proves that shoppers are still loving simple, organic Christmas décor.
It works beautifully mixed into a winter village, tucked into bookshelves, grouped together in a reading nook, or paired with candles for a cozy mantel display.
The neutral finish also makes it easy to blend with farmhouse, cottage, Scandinavian, or traditional holiday decorating.
#3 Hurricane Candle Holders
If there's one decorating piece that never seems to disappear, it's a beautiful hurricane candle holder.
Our Hurricane Glass Candle Holder, Set of 2 incredibly versatile because they change with the seasons. Fill them with ornaments at Christmas, greenery during winter, shells in the summer, or simply add a candle for instant ambiance.
They're one of those investment pieces that work twelve months a year, which probably explains why so many shoppers clicked on them.
#4 Oversized Christmas Bells
Big statement bells have become one of the biggest holiday decorating trends over the last few years, and they aren't slowing down.
Whether hung from ribbon on a front door, layered into a wreath, displayed on a mantel, or styled with greenery on a staircase, these Oversized Rusted Finish Christmas Bells, Set of 4 instantly create that nostalgic Christmas feeling.
Their vintage-inspired finish gives them the charm of something collected over time rather than something that was just purchased yesterday.
#5 Life-Size Santa Figures
Sometimes decorating is about creating a moment—and nothing does that quite like a life-size Santa.
This Classic Life Size Santa Statue 59 Inch Light Up Christmas Figure statement piece becomes instant conversation starters in entryways, living rooms, covered porches, or next to the Christmas tree. It brings a little magic, a little nostalgia, and plenty of personality.
It's easy to see why so many people stopped scrolling to take a closer look.
What Do These Top Searches Tell Us About Christmas Decorating?
Looking back at the most-viewed products, one thing becomes clear: shoppers weren't just looking for trendy décor, they were looking for unique and budget-friendly pieces they'd enjoy decorating with year after year.
Versatile accents at an affordable price. Timeless, well constructed materials. Classic holiday charm.
Those are the kinds of pieces that never really go out of style.
While many of these favorites have already found new homes, don't worry—we're already dreaming up the next collection of holiday steals for the holiday season!
In the meantime, be sure to browse the Decor Steals Journal for more decorating inspiration and check back daily because new steals arrive every day... and as Christmas in July proved, the most-loved ones don't stick around for long.
